Thinking of Selling?
Choosing the Realtor to Sell your home is definitely a major decision!
…and one that we respect you don’t make lightly!
Pricing considerations, marketing and communications are all major considerations when selling, in fact in a recent follow up survey of home sellers by the National Association of Realtors found that the top complaint that sellers voiced about the selling process was lack of communication from their Realtor. We know how important communication is and our reviews are proof that communication with our sellers is a Top Priority for the Arizona Pros!
What about pricing? No one wants the property they are selling priced too low yet over pricing a home will be even more costly to a seller!
If a property is under priced it will almost always bring multiple offers and ultimately probably sell for what it is worth. However, if a home is priced too high…nothing happens, and the longer nothing happens the more the final sales price will suffer- Buyers just don’t want to make offers on over priced home because they don’t want to deal with an unreasonable seller. Homes that are on the market for many months when everything else around them is selling are considered “day old bread”, “old inventory”, “ready for the sale rack” (You don’ want your home on the sale rack because buyers consider it “old inventory”. SO we do everything necessary to help you price your property correctly.
We have studied pricing… studied, researched and analyzed from every aspect on how to best price a home! We have learned how appraisers value houses, how the competition and current market trends affects the pricing and of course what past sales in the neighborhood, area and zip code play into pricing. When you call us we will apply all that we have learned to successfully price homes for the past 20 years.
Marketing…we simply offer the best, most effective marketing available today! It all starts with our popular “Walk Around Staging” to help maximize the exposure of your property from there we develop a custom marketing plan to uniquely fit Your home. See sample of the extensive marketing we do to market your property by clicking on the AZ Professional Marketing link on the left. Call us today and let us show you how The Arizona Pros will market your home or investment property!
The following articles are a great place to start if you’re looking for information about the sales process and how you can get more for your home when you decide to sell.